Focus On Passion Not Fads!
Jeff Bezos says "If you’re going to invent, you've got to be willing to be misunderstood for long periods of time. Anything new and different is initially going to be misunderstood. Well-meaning critics, who are worri ...
Monthly Archives: April 2020
Great Brands Fulfill Simple Promises
A company’s brand promise sums up in a few memorable words what the company reliably delivers to its customers. Your brand promise should tell a believable story that makes sense to your customers, your collaborator ...
The Impact of Big Ideas in Action All Around Us
Take a look at all the big ideas that have had a huge impact on our lives in the last ten, twenty, thirty years. Consider the internet, the iPhone and all the Apple products, smart cars, the internet of things, artifi ...
More Big Ideas in Action All Around Us.
Neural Interface Technology Last year at the MIT Media Lab 30th Anniversary Nicholas Negroponte the founder and Chairman Emeritus predicted that uploading knowledge directly into our brain would be possible in our lifet ...
Why Color is Your Most Immediate Tool For Crafting a Strong Brand Identity
The first thing people think of when they consider your brand is your company’s logo, and like it or not, every logo comes with a host of emotional associations that will shape how people relate to your company. Logos ...
How to Communicate Brand Essence and Personality with Color
We get so used to hearing marketing terms like branding that it’s easy to lose sight of the fact that what we’re really doing is making a connection with people in a way that’s not so different to the way we meet p ...
EDAN TV Network. Get Inspired!
Contemporary. Urban. Cosmopolitan Unhappy with how Africa and global black culture was portrayed in the media, Senegal-born marketing professional Eveline Diatta-Accrombessi set out to launch a global and bilingual (Fr ...
Intellectual Philanthropy, Luys Foundation
I have always been a big believer in Intellectual Philanthropy - giving people a hand up rather than a handout in my opinion is one of the greatest acts of philanthropy that we can do for our fellow man. When we share ...
The World Is Always Changing. We Just Couldn’t See It Until Now!
Founded by former NASA scientist, Chris Boshuizen, the satellite company Cosmogia was reevaluating its name. Cosmogia had developed tiny satellites that exceed the resolution of their counterparts at a fraction of the si ...
Challenging Conventional Notions of Beauty
Costume Institute's spring 2017 Met exhibition examines the work of fashion designer Rei Kawakubo, known for her avant-garde designs and ability to challenge conventional notions of beauty, good taste, and fissionability ...
What Can We Learn From Zen?
The 10 Oxherding Pictures: A Manual of Zen Training The oxherding imagery dates as far back as the 4th century, and perhaps earlier. This version, with 10 pictures, poems and introductory words attached to each, was c ...
Startups: You need this more than money
Values are your foundation. Values create trust between an organization and its customers, clients or users, its investors and partners, and within the organization itself. This trust is the foundation on which your comp ...